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INTRODUCTION

This is not a tutorial, but more like sharing a nice geeky road-trip ;)

I have a pretty good understanding of the Youtube Data API, as I have actively used it on portalZINE TV in the past, to upload videos and dynamically link them to my local post-types.

For one of my latest customer projects (TYPEMYKNIFE / typemyknife.com), the task was a bit more complicated and the goal was to make it as future-proof as it can be with the Google APIs :)

Prerequisites / References to get you started:

portalZINE NMN | Development meets Creativity | youtube data api

THE GOALS

The goal for the setup was to actively synchronize WooCommerce products with linked / attached videos, with their source at Youtube.

As the website is multilingual, WPML integration is critical as well. And as Youtube allows localization of title and description, that can be added into the mix quiet easily in the future ;)

The following product attributes should be mirrored and optimised for Youtube:

  • Product Title
  • Product Description (5000 character limit at Youtube)
    My customer already has a pretty long and detailed description, which is perfect for Youtube!
    We average around 2900-3000 characters.
  • Product Tags (500 character length limit at Youtube)

The following attributes should be integrated into the description to enrich the Youtube description:

  • Introduction
  • Product Link to WooCommerce Product / Shop
  • Socials
  • Legal Information
  • Hash Tags (local post-type to add recurring / important hash tags)
  • Outro

All of these attributes will be collected internally and assigned using a simple template system, which allows the customer to move parts around freely and freely layout the description for Youtube.

The following stats will be collected for review:

  • Products without a video linked (no relation)
  • Products with the same video linked (duplication)
  • Videos without a product in the system
  • Total amount of videos / amount of video-pages (50 videos max per page)
  • Total amount of products with videos

Youtube SEO

These are the relevant key aspects, that help to get your videos more views.

  • Relevant text featuring at least 1,000 characters
  • Keywords that are relevant on Google Search and YouTube and describe your video
  • Hashtags, can also be used within the text
  • Timestamps Links to related content / affiliate links
portalZINE NMN | Development meets Creativity | youtube data api auth

PREPARING AUTH / OAUTH2 AT GOOGLE

In the past access to the Youtube Data API was far easier and less limited, when it comes to offline / none expiring OAuth2 refresh tokens.

When you are building a server-side application that is only available to your customer or moderators, it makes no sense to run that app through the Google App verification. Your app will never be used in public.

The Youtube Data API and its scopes, are defined as sensitive and therefor require third-party security assessment for public access.

The scopes I am requesting are https://www.googleapis.com/auth/youtube.upload + https://www.googleapis.com/auth/youtube.

Because of that its far easier to just setup OAuth 2 in test mode and restrict access to your customer and specific additional accounts only (up to 100 test users allowed). What all these account need, is access to your own or Brand Youtube Channel.

Preparation in the Google Cloud Console:

  • Activate Youtube Data API
  • Create OAuth2 Client ID
    • Name
    • Allowed Redirects
  • Setup OAuth-Consent Screen
    • Name of the App
    • Support Email
    • Logo
    • Allowed Domains
    • Typ: External
    • Setup all test-users, all of these need access to your Youtube channel already

A detailed description can be found here.

You can circumvent verification for the consent screen, by using an organisation setup at Google. Here some infos about that. With that setup offline refresh tokens should work fine.

Update: Just tried that, but wont work with a branded youtube account, even though the cloud user has admin access to it. Not giving up yet, but Google / Youtube really makes it difficult to just have a simple offline solution for specific tasks ;) BTW also forced the login hint, to make sure the right account is logged in : $client->setLoginHint(‚YourWoreksapceAccount‘); !

You might have heard of the „The League of Extraordinary Packages„. It is a group of developers who have banded together to build solid, well tested PHP packages using modern coding standards.

They also offer an OAuth2-client + OAuth2 Google extension that can be used.

SERVER SETUP

On the server, the Google API PHP SDK can be easily integrated using Composer.

In my customer plugin I neatly separated all relevant areas in classes & traits:

  • Online Authentification, with a 60 minute session
  • Offline Authentification, with a 1 week expiration (might explain that in more detail in the future.)
  • Error handling and debug information
  • Listing of videos
  • Updating of videos
  • Updating of tags
  • Updating hashtags
  • Backup old data locally, before update. There should always be an option to restore, especially with 500 videos :)
  • Settings & templates
  • REST routes / endpoints

You can check the expiry time of your access token by accessing:
https://www.googleapis.com/oauth2/v1/tokeninfo?access_token=YOUR_TOKEN

„A Google Cloud Platform project with an OAuth consent screen configured for an external user type and a publishing status of „Testing“ is issued a refresh token expiring in 7 days.“ – Google

Basic Auth example from the SDK:

A simple upload example can be found here .

portalZINE NMN | Development meets Creativity | youtube data api list

UPDATING A SINGLE VIDEO
BULK VIDEO UPDATES

All operations to and from the Youtube Data API are rate limited. What is important for us, are the queries per day.

The default quota is 10.000 queries per day, sounds a lot, but is easily gone after updating 150-200 videos. You can request this limit to be raised, but again a lot of paperwork and questions that are just not needed.

The above limit just means, that you need to cache as many queries as possible, to only query live when needed ;)

Something you learn fast, when experimenting with different things! I hit that limit multiple times in the first few days, with around 500 videos in the queue.

Different operation cost you different amount of units

  • A read operation that retrieves a list of resources — channels, videos, playlists — usually costs 1 unit.
  • A write operation that creates, updates, or deletes a resource usually costs 50 units.
    10.000 / 50 are 200 updates per day :)
  • A search request costs 100 units.
  • A video upload costs 1600 units. Glad we are not handling the upload as well, but technically easy ;)

It also helps to use the Google Developer Playground to testdrive the Youtube Data API with your own credentials while optimising your own code.
You can define your own OAuth 2.0 configuration by clicking the cog in the upper right corner.

I setup the bulk updating to allow splitting it over multiple days, if required. For this an offline refresh token is needed, as the standard token expires after 60 minutes.

My customer can also just update a single video, when changes are applied to the product or a new product has been added.

If more frequent updates are required, I will ask for a raise of the queries per day. You can circumvent the limit by using multiple Google Cloud Platform accounts with new OAuth credentials, but really an overkill right now. I have done that in the past ;)

LAYOUT & DESIGN

The GUI is just based of Bootstrap, to make it simple and clean. Using my own wrapper to make it work within the WordPress admin.

For all ajax operations, I am using htmx and _hyperscript, which I will talk about in another article in the future.

Really neat and clean way to build single page interfaces.

The whole plugin runs of its own REST API endpoint. Just love using WordPress as a headless system.

I used TWIG / Timber for the templates, to separate logic and layout. Timber has been my goto solution for years now. It drives my own and many customer websites.

portalZINE NMN | Development meets Creativity | road ends

CONCLUSION

This has been a lot of fun, maybe a bit too much LOL

I do geek-out about many of my projects, but this experience helped me to bring my WordPress toolbox to the next level. This will help to drive other things in the future.

Working so deeply with the Youtube Data API has been fun and feels so easy now, after all remaining problems have been solved.

Would have loved this during my portalZINE TV days ;)

I you read all this, you just earned yourself a badge for completion ;)

Need something similar or something else? Just say hi and we can talk.

ENJOY CODING ….

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Together with my partners in crime (Dorit & Micha), we have finally opened our own personal online store.

We have been selling our single origin coffees (1st Single Malt Whisky Coffee, Basic – Single Origin Arabica, Kill me Quick Espresso -Single Origin Robusta), teas (Kräuterschorle – Kräutertee, Feuerkieker – Schwarztee) and rum (Fortune Teller – Double Aged Barbados Rum) using the Amazon Marketplace for the past 2 years.

No more Amazon

GreenApe has been a side project for the past years and I never wanted to deal with the maintenance of our own store. But its time to move on and do our own thing. Amazon has removed so many useful features over the years or added a new fee on top of other fees. Even though Amazon provides access to a large amount of customers, for small companies the fees build up quickly.

Our own

With our own store we can finally do bundles, coupons again and better optimized shipping. It will also allow me to better testdrive some new interesting features for my customers ;) Yeah its kind of my new toy or shopping lab! Its fun being able to work on untested new SEO features, structured data, merchant tools, shopping ads and tracking of all of those.

Locations

We have been selling in Germany for the past 2 years, but that might be changing in the future depending how well the new store shapes up :)

If you live in Germany, love good coffee, tee or rum … say Hi!

GreenApe – Makes Your Life Better
Homepage
Shop
Contact us

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Gatsby is a free and open source framework based on React that helps developers build blazing fast websites and apps.

What they have to say

  • Go Beyond Static Websites. Get all the benefits of static websites with none of the limitations. Gatsby sites are fully functional React apps so you can create high-quality, dynamic web apps, from blogs to e-commerce sites to user dashboards.
  • Use a Modern Stack for Every Site. No matter where the data comes from, Gatsby sites are built using React and GraphQL. Build a uniform workflow for you and your team, regardless of whether the data is coming from the same backend.
  • Load Data From Anywhere. Gatsby pulls in data from any data source, whether it’s Markdown files, a headless CMS like Contentful or WordPress, or a REST or GraphQL API. Use source plugins to load your data, then develop using Gatsby’s uniform GraphQL interface.
  • Performance Is Baked In. Ace your performance audits by default. Gatsby automates code splitting, image optimization, inlining critical styles, lazy-loading, and prefetching resources, and more to ensure your site is fast — no manual tuning required.
  • Host at Scale for Pennies. Gatsby sites don’t require servers so you can host your entire site on a CDN for a fraction of the cost of a server-rendered site. Many Gatsby sites can be hosted entirely free on services like GitHub Pages and Netlify.

What I have to say …

While researching some popular static site generation tools, GatsbyJS comes up often. I have played with NuxtJS and Hugo in the past, but what I REALLY like about GatsbyJS is the plugin / modular system. You can build your website with plain-old React and CSS styles, but make your development more efficient by adding node_modules.

Also being able to import any data source with ease, using GraphQL, is amazing. And when it comes to content management, you can easily hook a headless WordPress or Drupal setup into the mix and consume their REST APIs :)

I am not switching my own website to GatsbyJS anytime soon, but its another tool in my toolbox for future project consideration !

There are many tutorials on Youtube about getting started, maybe something to consider for the next freetime testdrive ;) Enjoy …

GatsbyJS @ Github

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A simple, accessible and customizable HTML5, YouTube and Vimeo media player.

  • Accessible – full support for VTT captions and screen readers
  • Lightweight – under 10KB minified and gzipped
  • Customisable – make the player look how you want with the markup you want
  • Semantic – uses the right elements. <input type="range"> for volume and <progress> for progress and well,<button>s for buttons. There’s no <span> or <a href="#"> button hacks
  • Responsive – as you’d expect these days
  • HTML Video & Audio – support for both formats
  • Embedded Video – support for YouTube and Vimeo video playback
  • API – toggle playback, volume, seeking, and more
  • Universal events – no messing around with Vimeo and YouTube APIs, all events are universal across formats
  • Fullscreen – supports native fullscreen with fallback to „full window“ modes
  • i18n support – support for internationalization of controls
  • No dependencies – written in „vanilla“ JavaScript, no jQuery required
  • SASS and LESS provided – If you like these over plain CSS

GitHub

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  • Sort, drag, expand, resize, minimize bootstrap panels
  • Specify url and load content in panel from this url
  • Change the name of the panel
  • Customize action icons and action tooltips
  • Works for nested panels
  • HTML5 localStorage support:
    • Save panel state: (pinned, unpinned, collapsed, fullscreen, minimized) and apply it on page load
    • Save panel position among siblings and apply on next time

GitHub

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NavNav provides a ton of CSS, jQuery, and JavaScript responsive navigation examples, demos, and tutorials from all over the web.

NavNav

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„Responsive FileManager is a free open-source file manager and image manager made with jQuery, CSS3, PHP and HTML5 that offers a nice and elegant way to upload and insert files, images and videos.
You can use it as external plugin for TinyMCE, CKEditor and CLEditor or as a stand-alone file manager to manage and select files.“

USAGE WITH TINYMCE

Responsive filemanager / GitHub

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Gisto is a code snippet manager that runs on GitHub Gists and adds additional features such as searching, tagging and sharing gists while including a rich code editor. All your data is stored on GitHub and you can access it from GitHub Gists at any time with changes carrying over to Gisto.“

The application is multi-platform.

Gisto

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Enter a few numbers and GuideGuide will draw a grid on your document using Photoshop’s guides.

It helps, if a website needs multiple columns and gutters. Especially fun, when working with grid based frameworks like Bootstrap.

You can give it try feely, but the investment of $10 is worth it :)

GuideGuide

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